الأسس النظرية و التطبيقية لنموذج الاتصال التسويقي المتكامل = (Record no. 1378)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 01043cam a2200253 a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | AE-AdNL |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 130303s2023 jo g b 000 0 ara d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9789923280294 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | AE-AdNL |
Transcribing agency | AE-AdNL |
050 14 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.123 |
Item number | .N878 2023 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | نسور، إياد عبد الفتاح علي. |
245 12 - TITLE STATEMENT | |
Title | الأسس النظرية و التطبيقية لنموذج الاتصال التسويقي المتكامل = |
Remainder of title | Integrated marketing communication model / |
Statement of responsibility, etc. | إياد عبد الفتاح النسور، حمد ناصر الموسى. |
246 31 - VARYING FORM OF TITLE | |
Title proper/short title | Integrated marketing communication model |
250 ## - EDITION STATEMENT | |
Edition statement | ط. 1. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | عمان، الأردن : |
Name of publisher, distributor, etc. | دار صفاء للنشر و التوزيع، |
Date of publication, distribution, etc. | 2023. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 292 ص. ؛ |
Dimensions | 25 سم. |
500 ## - GENERAL NOTE | |
General note | TAZ |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | ببليوجرافية : ص. 279-288. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | التسويق. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | الإعلان. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | التجارة الإلكترونية. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | التسويق الإلكتروني. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | موسى، حمد ناصر. |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|
دار الكتب-أبو ظبي | دار الكتب-أبو ظبي | 07/23/2023 | HF5415.123 .N878 2023 | Z137852 | 07/23/2023 | 1 | 07/23/2023 | Book | |||||
دار الكتب-أبو ظبي | دار الكتب-أبو ظبي | 07/23/2023 | HF5415.123 .N878 2023 | Z137853 | 07/23/2023 | 2 | 07/23/2023 | Book |